Generation WiFi

I’d call this kids born in the 20 years following 9/11

Currently ranging from 0-15 years old, these kids have an unprecedented access to technology even across a wide variety of demographics, wireless, cordless and intuitive. Many of them are competent at navigating a tablet and smart phone from infancy, and they have never lived in a world with the twin towers. Their first awareness of politics probably has to do with Obama on some level or another. Most of them will come of age in a world where gay marriage and legal marijuana are seen as inevitable, and they are the first generation to grow up with a significant cohort of kids who are not in the gender binary and also not in the closet about it. Kids who have literally never been in the closet about it. Sexual orientation is not particularly controversial for them, and by the time they hit college, almost every school out there will have clear consent policies. Their “Berlin Wall” is more likely to be universal health care (should we be so lucky) and the breaking of the big banks.

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